BMW Welt Munich – between Sky Buildings and earthly Bliss

BMW Welt Munich – between Sky Buildings and earthly Bliss

BMW Welt

The BMW Welt (BMW World) in Munich, designed by Vienna Professor Wolf D. Prix and Coop Himmelb(l)au, makes us marvel in direct proximity to the BMW tower.

Whatever you read about the BMW Welt Munich, no comment seems to be able to do without any poetically-sounding expressions of fascination. “The roof is so huge it could span St Mark’s Square in Venice,“ architect Prof. Wolf D. Prix raves over the building in Focus magazine. Others talk about “sky dreams“, and journalist Gerhard Matzig even calls this impressive building a “three-dimensionally experienceable theatrical thunder” in the Süddeutsche Zeitung newspaper. The architects themselves try to stand out from profane everyday constructions even through their moony name Coop Himmelb(l)au (pun consisting of “blue as the sky” and “sky building”, the only difference being the letter “l”). The outcome of the last daydreams was a nearly 73,000 m² large hall, 180 meters long, 130 meters wide and 24 meters high. A 100 million Euro juggernaut, the most characterizing elements of which and what gave the name is a double cone, collecting the roof consisting of two layers of beam grids – similar to a hurricane of steel and glass: elegant, dynamic, ground-breaking. Efficient Dynamics. Hardly any walls of the building go straight down, nothing is immobile, there’s flowing movement anywhere.

A multi-functional Stage

The complex is divided into various areas: double cone and forum provide room for all kinds of events. The restaurant tower is show room, sales and experiental area all at the same time. The lounge is only for the proud ones collecting their new cars and provides possibilities for retreat. The center houses the premiere area, a gigantic ramp on which the customer gets handed over his new object of desire, quite often observed by envious visitors. The world is a stage, and the BMW Welt is totally dedicated to using it for performances. Like in a gigantic nest, everything is connected with everything through roads and bridges to form the big picture. Here, it’s not about the mere act of buying, but about sensing, feeling, perceiving. The car, crowned man’s best friend by car-lovers – freed from its mere existence as a product of consumption – turns into an unparalleled experience. 

Further projects from Munich…

Project details


COOP Himmelb(l)au: Wolf D. Prix, Helmut Swiczinsky + Partner, Wien (A), Austria


Construction period: 2003 - 2007


GFA: 25,000 square meters


BMW AG, Munich, Germany


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valyspin's picture
valyspin 14. May 2015 - 16:02

Men adore to go to an auto show, to see the new editions of vehicles. Some of them get to test them and they feel amazing in them. Normally, at such shows some cars are bought, but not all participants afford to buy one. They usually drive a pre-owned car, repaired with second-hand auto parts, for instance, from But, this doesn't mean that they can not admire them or even test them.

prabirbanik82's picture
prabirbanik82 9. July 2015 - 12:47

It indeed looks like a giant nest which has a breathtaking design, the architects here have done a splendid job. Usually while buying cars people opt for reputed brands like BMW, but not everyone can afford such cars. However, there are online dealerships available where one can find wide range of used cars as well as used car parts at a low price.

prabirbanik82's picture
prabirbanik82 22. July 2015 - 13:43

This place has a breathtaking design which would certainly impress any visitor here. However, the car dealers, auto body parts suppliers too should come up with such innovative designs to make their places more inviting for the visitors.

kevinosbern's picture
kevinosbern 23. July 2015 - 8:19

Regarding the building, yeah it does look so dynamic and futuristic. But then, I wonder how far could have they been able to use the spaces so golden age cheese effectively, even without wasting an inch. After seeing these images, I think Mercedes has gone far ahead of them...

prabirbanik82's picture
prabirbanik82 25. July 2015 - 6:27

It has such an imposing look and that you can not just take your eyes off it. However, the transportation industry is now going through a great phase and now it offers plenty of profitable opportunities for those who are looking for owner operator trucking jobs.

modhuleenab's picture
modhuleenab 13. August 2015 - 9:34

This is more than a building, it is a work of art & inspiration for others. However, this market is going through a good phase, so it is the right time to launch auto repair franchise or auto dealership.

banik.prabir's picture
banik.prabir 18. September 2015 - 11:02

This awe inspiring building would definitely impress all, the look is fabulous. However, due to financial reasons sometimes you have to settle for used cars, but the commercial vehicles are in high demand now because of the growth phase the companies are enjoying. This growth is also creating truck driver jobs for skilled and experienced drivers.

modhuleenab's picture
modhuleenab 18. September 2015 - 11:25

These BMW Welt has indeed been designed in the most beautiful manner possible. However, when it comes to buying cars, many people still show a great affection for classic car models like classic Aston Martin.